BAYWATCH

FOX SETS FALL 2026 PREMIERE DATES FOR A SEASON OF BOLD, ICONIC AND ENERGETIC ENTERTAINMENT

HIT SERIES BEST MEDICINE,
STARRING EMMY AWARD NOMINEE JOSH CHARLES
AND FRESH OFF A 16 MILLION MULTIPLATFORM VIEWER DEBUT,
RETURNS FOR SEASON TWO ON TUESDAY, SEPTEMBER 22
 
EMMY AND GRAMMY AWARD WINNER BLAIR UNDERWOOD JOINS MOLLY PARKER FOR SEASON THREE OF BREAKOUT MEDICAL DRAMA DOC,
PREMIERING TUESDAY, SEPTEMBER 22
 
TELEVISION’S #1 PRIMETIME GAME SHOW THE FLOOR, HOSTED BY ROB LOWE,
RETURNS WITH ALL-NEW TWISTS ON WEDNESDAY, SEPTEMBER 23,
FOLLOWED BY SEASON TWO OF MILLION DOLLAR COMPETITION SERIES 99 TO BEAT,
HOSTED BY KEN JEONG AND E…

FOX ADVERTISING ANNOUNCES A SEASON-LONG MAJOR BRAND PARTNERSHIP WITH TOYOTA AND THE REIMAGINED FOX PRIMETIME SERIES BAYWATCH

Toyota Tacoma Will Be Featured as the Official Baywatch Lifeguard Vehicles

New York, NY – March 18, 2026 – Today, FOX Advertising announced a major brand sponsorship by Toyota with season-long integration and placement into FOX Entertainment’s new primetime series Baywatch. Toyota is the first advertising partner to join the highly anticipated production of the reimagined series that is expected to premiere on FOX during the 2026-27 season.

 

The series will showcase the Toyota Tacoma as the official Baywatch lifeguard vehicle which will be f…